
Website L'Oreal
Job Description:
The Customer Marketing Manager role supports the Field Sales team in managing key Account(s). Manager’s role is to work with both internal and external partners in the development and execution of go-to-market brand-strategies for their specific account(s).
Job Responsibilities:
- Use shopper insights to develop retailer specific projects to impact shopping behavior and improve retailer performance
- Understand in depth customer shopper behaviors (online and offline)
- Grow shopper base and loyalty to our brand and to the retailer
- Work intimately with the National Shopper Marketing team to bring to life our brand equity in coexistence with our retailers DNA.
- Develop customer specific programs for retailers that maximize engagement
- Incorporate competitive learnings for effective account specific planning
- Serve as the point of contact for my customers marketing, social, advertising and operations team.
- Partner with these teams to maximize our mutual businesses
- Partner closely with internal cross-functional teams on initiatives
- Brainstorm and create strategic account marketing initiatives
- Oversee overall spend of 360 support budget ensuring ROI
Job Requirements:
- 4 year college degree
- Consumer Products background with 5-7 years of experience working with mass-retail in a sales, marketing, or category management capacity.
- Ability to travel up to 20% of time.
- Ability to project manage
- Strong & effective business communication- written and oral skills
- Achievement Orientation
- Information seeking & problem solving mind set
- Adaptable/flexible in changing environment
- Creative thinker
- Conceptual & Strategic Thinking
- Organizational Awareness
- Teamwork & Cooperation
- Functional/Technical Expertise
- Industry knowledge
- L’Oreal product knowledge
- Advanced computer skills in Microsoft Suite (Word, Excel, PowerPoint, etc)
Job Details:
Company: L’Oreal
Vacancy Type: Full Time
Job Location: New York City, NY, US
Application Deadline: N/A
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