Chevron Job Applications – Digital Strategist

Job Description:

Digital Strategists help lead the experience strategy for chevron.com and our other branded web sites. They serve as strategic counselor and digital channel SMEs to our in-house agency teams.

Job Responsibilities:

• Define and steward the governance for external digital channels
• Partner closely with Content Strategists and the paid media team to develop digital experiences to support their key initiatives
• Understand our external and/or internal audiences’ mindset, personas and user journeys and develop plans to effectively amplify your content
• Lead collaborative working sessions with internal stakeholders, listen to and evaluate feedback to propose solutions that marry digital best practices and business needs, communicate persuasively to inspire stakeholders and partners to achieve beyond previous expectations, be a collaborative solutions-oriented team player.
• Lead the implementation of new external country/BU sites and provide strategic counsel to existing sites
• Build positive relationships with internal partners, stakeholders, the IT platform and the broader Bluehouse team
• Consult on digital communications projects, developing fit-for-purpose recommendation and solutions

Job Requirements:

• The ability to translate customer insights and segmentation data into actionable strategies, plans, and content
• Ability to work directly with developers, designers, and analysts
• Strong leadership, communication and collaboration skills
• Digital marketer or user experience strategy with a strong grasp of digital marketing channels, including web, social, search, email, events, paid media
• Strong understanding of web best practices, tactics and accessibility requirement
• Passion for technology and business
• Able to delegate work and mentor team members from various disciplines (brand journalists, legal specialists, editors, etc.)
• Ability to sell ideas and promote strategy with various stakeholders
• Adept at working across multiple teams, able to prioritize and self-manage time

Qualification & Experience:

• Experience with Content Marketing Systems and CMS, particularly SiteCore

Job Details:

Company: Chevron

Vacancy Type: Full Time

Job Location: San Ramon, CA, US

Application Deadline: N/A

Apply Here

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